TOLEDO, Ohio (WTVG) - It's coming back and getting bigger.
Toledo Jeep Fest will return in 2018 with a full weekend of activities. Last year, the first Jeep Fest attracted an estimated 40,000 fans of the iconic Jeep brand to downtown Toledo.
After taking a year off, Jeep Fest organizers will expand the celebration to include new events and bring back the popular Jeep Fest parade that was televised live on 13abc last year.
Jeep Fest committee chairman Jerry Huber said "we've been receiving emails and taking calls" from fans wanting Jeep Fest to return. "This is the thing to do and we're going for it." Those involved want to grow the event by adding more activities throughout the weekend of August 10, 2018.. A web site will keep people informed of new developments including an all-Jeep car show at the Seagate Convention Centre, Jeep history and military programming and more.
The event is organized by the Lucas County Convention & Tourism Bureau, UAW 12, the Lucas County Commissioners and the City of Toledo. The first Jeep Fest held in August of 2016 celebrated Jeep's 75th anniversary and history and ties to Toledo that date back to 1941. Huber says Jeep and parent company FCA are cooperating and supporting Jeep Fest and other title sponsors will be announced soon. Toledo's assembly complex is one of the region's largest manufacturing plants.
A news conference to provide additional details is scheduled for Thursday at 10:30am. Speakers will include U.S. Rep. Marcy Kaptur, Toledo Mayor Paula Hicks-Hudson, Lucas County Commissioners Carol Contrada and Tina Skeldon Wozniak and UAW Local 12 President Bruce Baumhower.
Last year's event contributed approximately $3 million to the local economy and attracted about 40,000 people to downtown Toledo.