Zynga shuts down more Facebook games - 13abc.com Toledo (OH) News, Weather and Sports

Zynga shuts down more Facebook games

Posted: Updated:

Struggling online game company Zynga shut down two more titles Sunday as part of an ongoing cost-cutting aimed at reversing the company's mounting losses.

The most popular title Zynga shut down was PetVille, which had 1 million monthly active users in December, according to data tracker AppData. That's a small fraction of the 43.5 million who played Zynga's top app, FarmVille 2, this past month.

 Access to Mafia Wars 2, which had only 200,000 monthly users, was also shut down for new players on Sunday. The Mafia Wars sequel never came close to the popularity of its predecessor, which has also been fading. Zynga blamed lackluster interest in Mafia Wars for its sinking in-game app purchases in the third quarter.

Several other titles have been closed down over the past month and a half, including FishVille, Forestville, Indiana Jones Adventure World, Mafia Wars Shakedown, Mojitomo, Montopia, Treasure Isle, Vampire Wars and Word Scramble Challenge.

The closings, which were originally reported by AOL tech blog TechCrunch, come as a big blow to people who spent countless hours and dollars building up their virtual forests, aquariums and organized crime rings.

The plan to shut down games was first announced in October, when CEO Mark Pincus wrote in a blog post that the company would restructure its operations. Zynga laid off about 5% of its workforce, closed down several game-development studios, and shifted investment to its top-selling games.

 Shares of Zynga have plummeted by 75% this year, riding a wave of bad news. After buying game maker OMGPOP for $183 million earlier this year, Zynga wrote off half the deal's value in October, citing the rapid popularity decline of flagship game "Draw Something." The company then slashed its business outlook because of its underperforming games. In November, Zynga announced a management shakeup that included the ouster of its chief financial officer.

And a month ago, Facebook and Zynga tore up their lucrative contract. Though that gives the company flexibility to pursue other outlets for its online games, analysts fear that it leaves Zynga more vulnerable to competition.

  • Top StoriesMore>>

  • Grants approved for innovation in Ohio schools

    Grants approved for innovation in Ohio schools

    Ohio officials have approved 37 grant applications involving nearly 200 schools and educational entities from an innovation fund established by Gov. John Kasich.
    Ohio officials have approved 37 grant applications involving nearly 200 schools and educational entities from an innovation fund established by Gov. John Kasich.
  • Firefighters battle vacant house fire

    Firefighters battle vacant house fire

    Tuesday, July 29 2014 4:41 AM EDT2014-07-29 08:41:22 GMT
    Firefighters battled an early-morning house fire near the intersection of Dryden and Vermass.The fire broke out at about 4:00 this morning.Fortunately, no one was hurt.Firefighters are still investigating what caused those flames.
    Firefighters battled an early-morning house fire near the intersection of Dryden and Vermass.The fire broke out at about 4:00 this morning.Fortunately, no one was hurt.Firefighters are still investigating what caused those flames.
  • Classmates honor murdered Maritime Academy student

    Classmates honor murdered Maritime Academy student

    Monday, July 28 2014 10:33 PM EDT2014-07-29 02:33:03 GMT
    Monique King says she and Tyler McIntoush became best of friends in the eighth grade. Now thinking about the loss going into her junior year, King says she's devastated. "He would go up the stairs and listen to his music. We would go up the stairs all the time together. He sat right next to me in class all the time. I don't know what I'm going to do without Tyler," King told 13abc with tears in her eyes. "I don't know how I'm going to get through this year without him."Classmates and commun...
    Monique King says she and Tyler McIntoush became best of friends in the eighth grade. Now thinking about the loss going into her junior year, King says she's devastated. "He would go up the stairs and listen to his music. We would go up the stairs all the time together. He sat right next to me in class all the time. I don't know what I'm going to do without Tyler," King told 13abc with tears in her eyes. "I don't know how I'm going to get through this year without him."Classmates and commun...

Area Events Calendar

See It, Shoot It, Send It!