TOLEDO, Ohio (AP) - There's "I love New York," ''Everything's bigger
in Texas," and of course, "What happens in Vegas stays in Vegas."
But what about Toledo?
Community leaders and enthusiasts in Ohio's
fourth-largest city have been working for the past 3.5 years to build a
new brand for the home of Tony Packo's and the Mud Hens.
The Toledo Blade reports that they've come up with a distinctive narrative summing up what the
northwestern Ohio region is about, a logo and a website.
Now all they have to do is sell the new brand to the region, the country and the world.
Unlike many other cities, Toledo's brand won't have a nifty catch phrase.
The brand paints Toledo and northwest Ohio as
ground zero for a "New Manufacturing Economy" and emphasizes living,
working, learning and enjoyment in the region.
Wednesday, May 22 2013 6:20 PM EDT2013-05-22 22:20:59 GMT
Toledo Police are on the scene of a rollover accident on I-475 between Corey Road and Talmadge Road after a vehicle lost control and flipped over into a ditch. Police are still trying to piece together
Toledo Police are on the scene of a rollover accident on I-475 between Corey Road and Talmadge Road after a vehicle lost control and flipped over into a ditch.
Wednesday, May 22 2013 6:20 PM EDT2013-05-22 22:20:00 GMT
Lucas County prosecutors are not giving up in their pursuit of a former Ottawa Hills police officer who shot and paralyzed a man. Now the case is headed to the Ohio Supreme Court after a ruling Wednesday.
Lucas County prosecutors are not giving up in their pursuit of a former Ottawa Hills police officer who shot and paralyzed a man. Now the case is headed to the Ohio Supreme Court after a ruling Wednesday.
Wednesday, May 22 2013 6:16 PM EDT2013-05-22 22:16:56 GMT
More than five hundred swat team officers are training in Northwest Ohio this week for the Ohio Tactical Officers Association Conference. With the increasing threats that face our communities swat teams
More than five hundred swat team officers are training in Northwest Ohio this week for the Ohio Tactical Officers Association Conference.
Wednesday, May 22 2013 6:11 PM EDT2013-05-22 22:11:42 GMT
The Toledo mayor's race may be a crowded affair but so far no viable Republicans. All seven announced candidates have to first file petitions and be certified by the Lucas County Board of Elections.
Toledo Mayor Mike Bell has the financial backing of Republicans and the Independent could get the party's endorsement.
Wednesday, May 22 2013 5:55 PM EDT2013-05-22 21:55:45 GMT
A new bargain store opened its doors in Toledo Wednesday. Ollie's Bargain Outlet is on Lewis Avenue in the Alexis Park Shopping Center. The Pennsylvania-based store is bringing about 60 new jobs to the
A new bargain store opened its doors in Toledo Wednesday. Ollie's Bargain Outlet is on Lewis Avenue in the Alexis Park Shopping Center.
Wednesday, May 22 2013 6:16 PM EDT2013-05-22 22:16:56 GMT
More than five hundred swat team officers are training in Northwest Ohio this week for the Ohio Tactical Officers Association Conference. With the increasing threats that face our communities swat teams
More than five hundred swat team officers are training in Northwest Ohio this week for the Ohio Tactical Officers Association Conference.
Wednesday, May 22 2013 6:20 PM EDT2013-05-22 22:20:59 GMT
Toledo Police are on the scene of a rollover accident on I-475 between Corey Road and Talmadge Road after a vehicle lost control and flipped over into a ditch. Police are still trying to piece together
Toledo Police are on the scene of a rollover accident on I-475 between Corey Road and Talmadge Road after a vehicle lost control and flipped over into a ditch.
Wednesday, May 22 2013 6:20 PM EDT2013-05-22 22:20:00 GMT
Lucas County prosecutors are not giving up in their pursuit of a former Ottawa Hills police officer who shot and paralyzed a man. Now the case is headed to the Ohio Supreme Court after a ruling Wednesday.
Lucas County prosecutors are not giving up in their pursuit of a former Ottawa Hills police officer who shot and paralyzed a man. Now the case is headed to the Ohio Supreme Court after a ruling Wednesday.
Wednesday, May 22 2013 6:11 PM EDT2013-05-22 22:11:42 GMT
The Toledo mayor's race may be a crowded affair but so far no viable Republicans. All seven announced candidates have to first file petitions and be certified by the Lucas County Board of Elections.
Toledo Mayor Mike Bell has the financial backing of Republicans and the Independent could get the party's endorsement.
Wednesday, May 22 2013 5:42 PM EDT2013-05-22 21:42:15 GMT
A Toledo woman needs your help tonight. Her service dog disappeared late Monday night and is still missing. Robin Reau, 60, has uncontrollable seizures. Seven years ago she got Kaden- a specially trained
A Central Toledo woman is looking for her missing service dog. The dog is a black and white Lhaso Apso name Kamden. The dog disappeared from a home near Ashland and Bancroft Monday. The dog is trained to detect seizures before they happen and alert the owner. If you have any information about the dog call 13ABC.
Wednesday, May 22 2013 5:12 PM EDT2013-05-22 21:12:14 GMT
A North Baltimore woman who faked having cancer pleaded guilty to theft charges Wednesday. Kimberlie Gustwiler faces up to three years in jail. She is currently out on bond. The single mother claimed
A North Baltimore woman who faked having cancer pleaded guilty to theft charges Wednesday. Kimberlie Gustwiler faces up to three years in jail. She is currently out on bond.
Wednesday, May 22 2013 5:07 PM EDT2013-05-22 21:07:58 GMT
A grandma in Fostoria fights off a man who tried to kidnap her grandson. 13 ABC's Christine Long spoke with the grandmother who battled for the boy kicking and screaming. Anyone you talk to in town
"I'm grateful that God gave me the strength to fight the man off," says Paulette Barchus who kicked and screamed on Wednesday to protect her grandson.
Wednesday, May 22 2013 4:45 PM EDT2013-05-22 20:45:11 GMT
A Lucas County sheriff's deputy was in court Wednesday morning. Deputy Paul Little is accused of giving a firearm to a convicted felon and filing a false report that the gun was stolen. The 15-year veteran
A Lucas County sheriff's deputy was in court Wednesday morning. Deputy Paul Little is accused of giving a firearm to a convicted felon and filing a false report that the gun was stolen.
Wednesday, May 22 2013 5:55 PM EDT2013-05-22 21:55:45 GMT
A new bargain store opened its doors in Toledo Wednesday. Ollie's Bargain Outlet is on Lewis Avenue in the Alexis Park Shopping Center. The Pennsylvania-based store is bringing about 60 new jobs to the
A new bargain store opened its doors in Toledo Wednesday. Ollie's Bargain Outlet is on Lewis Avenue in the Alexis Park Shopping Center.
Wednesday, May 22 2013 5:40 PM EDT2013-05-22 21:40:21 GMT
Bowling Green State University police are searching for an art thief. Police say artwork, including jewelry and several sculptures, are missing from the school's fine arts center. The art went missing sometime
Bowling Green State University police are searching for an art thief. Police say artwork, including jewelry and several sculptures, are missing from the school's fine arts center.
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