Malaysian jet story big for TV - 13abc.com Toledo (OH) News, Weather and Sports

Malaysian jet story big for TV

Posted: Updated:

The mystery of the missing Malaysian Airlines jet has become a hot television story, particularly on CNN.
    
The network devoted the bulk of its time Friday to the story, a direct result of ratings showing a fascination among viewers about the Boeing 777 airliner that has been missing since taking off from a Kuala Lumpur airport a week ago.
    
CNN averaged 588,000 viewers for the full day Thursday, well above its average of 320,000 this year. Anderson Cooper's prime-time show, which has focused heavily on the mystery, more than doubled its typical viewership the last two nights and topped 1.1 million viewers Thursday.
    
The network tracked various theories Friday, a headline on its screen identifying the story as "Vanished." Correspondent Martin Savidge did several reports from a cockpit simulator, Wolf Blitzer discussed whether the recording of a seismic event in the region on the day the plane took off could be tied to a crash and security experts continued to mull potential terrorism.
    
It has become a water cooler topic, with several social media references to the downed jet that kicked off the popular television series "Lost."
    
Cooper's show, which has averaged 444,000 viewers this year, reached 972,000 people on Wednesday, Nielsen said. On both of the last two nights, Cooper achieved the highly unusual feat of topping Fox News Channel's Bill O'Reilly among the 25- to 54-year-old age demographic. O'Reilly easily won among viewers of all ages.
    
So far, the plane story has meant less for Fox and MSNBC, which have a heavier concentration on political stories. Fox's full-day average of 1.26 million people on Thursday beat the 1.1 million it has been typically drawing this year. MSNBC had 370,000 viewers, lower than its non-Olympic average of 405,000 this year, Nielsen said.
 

  • Top StoriesMore>>

  • West Toledo neighbors look for ways to improve quality of life

    West Toledo neighbors look for ways to improve quality of life

    Wednesday, August 27 2014 10:40 PM EDT2014-08-28 02:40:58 GMT
    Norris Finley has been the Sleepy Hollow block watch leader for six years. Besides keeping an eye on properties and suspicious activity, he also works to maintain a high quality of life. "We like to think of it as one of the better neighborhoods in Toledo," Finley tells 13abc. "I am dedicated to try and keep it that way."Other neighborhood and block watch leaders joined city and TPD officials Wednesday night. Most of them enjoy their community and say crime is an issue, but not overwhelming....
    Norris Finley has been the Sleepy Hollow block watch leader for six years. Besides keeping an eye on properties and suspicious activity, he also works to maintain a high quality of life. "We like to think of it as one of the better neighborhoods in Toledo," Finley tells 13abc. "I am dedicated to try and keep it that way."Other neighborhood and block watch leaders joined city and TPD officials Wednesday night. Most of them enjoy their community and say crime is an issue, but not overwhelming....
  • One student taken to hospital after school bus crash

    One student taken to hospital after school bus crash

    Wednesday, August 27 2014 5:17 PM EDT2014-08-27 21:17:48 GMT
    At least one student is recovering after an accident involving a Washington Local Schools bus. A district spokesperson says the 7th and 8th grade students were on the bus when it crashed. That person could not tell 13abc how many students were on the bus when it happened.Authorities say one student was taken to the hospital as a precautionary measure. Officials are still working to figure what caused the accident.
    At least one student is recovering after an accident involving a Washington Local Schools bus. A district spokesperson says the 7th and 8th grade students were on the bus when it crashed. That person could not tell 13abc how many students were on the bus when it happened.Authorities say one student was taken to the hospital as a precautionary measure. Officials are still working to figure what caused the accident.
  • Theft at the German American Festival

    Theft at the German American Festival

    Oregon Police need the public's help to nab thieves who hit the German American Festival.

    Oregon Police need the public's help to nab thieves who hit the German American Festival.

Area Events Calendar

See It, Shoot It, Send It!