ProMedica and Dana named presenting sponsors of Jeep Fest

Published: Feb. 10, 2018 at 12:21 PM EST
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The Jeepers are coming back.

Jeep Fest 2018 is expanded to a three day celebration of Jeep's history and ties to Toledo. ProMedica and Dana have signed on as presenting sponsors for the August festival. 13abc has been selected for the live broadcast of the Jeep Fest parade.

“Toledo Jeep Fest is extremely proud and happy to announce the support of Dana and ProMedica as our two presenting sponsors as we move into the 2018 event season" said Jeep Fest Steering Committee

Chairman Jerry Huber in a prepared statement.

Jeep Fest activities include an all-Jeep car show at Seagate Convention Centre, a huge all-Jeep parade on Saturday and a four mile run and one mile walk on Sunday. Events will take place the weekend of August 10.

The first Toledo Jeep Fest in 2016 included more than 40,000 people participated in downtown Toledo from throughout the Midwest. The economic benefit to the community was estimated at $3.4 million.

"ProMedica is excited to partner with Dana in presenting Toledo Jeep Fest. As our city’s renaissance continues, we are delighted to embrace and celebrate the historical and future role that Jeep has played in our community’s growth and prosperity,” said Randy Oostra, President and CEO, ProMedica.

“At Dana, we have a strong desire to help make the Toledo Jeep Fest a premier event that draws people from around the country to Northwest Ohio,” said Jeff Cole, Senior Director of Corporate Communications at Dana. “We are delighted to be working alongside ProMedica to present the 2018 Toledo Jeep Fest. Since its inception, Dana has provided the highest-quality driveline products for the Jeep brand, and we are excited to be celebrating that rich history this summer at the Toledo Jeep Fest.”

For the 2018 Toledo Jeep Fest, Dana will have a 53’ semi-trailer on display showcasing Dana products, including Dana Performance Crate Axles for the Jeep Wranglers.

In addition, the company will have five Jeeps on display, including some of the new 2018 Wranglers, all modified with Dana aftermarket products. Dana will also have aftermarket axles on display with technical experts available to answer any questions.

Toledo Jeep Fest is partnering with the minor league hockey team, the Toledo Walleye, for a Jeep-themed Game Night on Friday, March 9th.

Registration launched in mid-December for the parade and car show. As of today, more than 230 vehicles are already registered. Another 50 unique, one-of-a-kind Jeeps registered for the SeaGate Centre.

13abc broadcast the first Jeep Fest parade in 2016 with nearly 1,000 Jeeps in the downtown parade. The station celebrates its 70th anniversary this year and is happy to be the broadcast partner to celebrate Toledo's heritage of more than 75 years with the Jeep brand.